Rice is going through the Culver City car wash to promote his role as team captain in the upcoming Pro Bowl.Rice, along with Deion Sanders, will help choose the teams in a new "fantasy" format this season.The Pro Bowl very well could be eliminated if February's edition doesn't feature a jump in both quality and ratings.Though we doubt it keeps Rice up at night, he now has a small role in the league's Hail Mary attempt to save the all-star game."The concept has changed a little bit, but I think we're trying to bring that competitive nature back into it, Deion and I," Rice said.

."Because we know what it meant to us to have the opportunity to go over to Hawaii and play in it"."So we're just trying to get that morale going again, because I felt like the last couple years it's slipped a little bit, and some players are just not giving the effort," Rice added.I told Rice he sounds more optimistic about the Pro Bowl's survival than he did a few months earlier.In August, Rice told a reporter at the Pro Football Hall of Fame he didn't believe the format change would help save the game.

."It's hard to say because I really don't know how it's going to go over," he said."The most important thing is that we're trying to get the fans back in the stands and get them interested.According to the report, Jerry Rice remembers when players needed to win the Pro Bowl to cover expenses of a trip to Hawaii.Those days are history, but Rice told Dan Hanzus he has hope the game can again find relevancy.Well, Jerry Rice thinks we're trying to bring that competitive nature back into it.Also he mentioned that the most important thing is that we're trying to get the fans back in the stands and get them interested.

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